Tridha Gajjar has always been inclined towards and passionate about academics and design teaching.
She did her MFA in Applied Arts, with specialisation in Visualization in 1995 and a PhD in Applied Arts on the topic—Origin and Development of Printing in Context of Advertising in 2001 from Banaras Hindu University (BHU), Varanasi. A recipient of both junior (JRF) and senior (SRF) research fellowships from the University Grants Commission (UGC).
Tridha joined NID in 2004 as a Faculty Trainee and later, in 2006, as Associate Faculty in the Graphic Design discipline. At present, she is Senior Faculty in the Graphic Design discipline.
Tridha is the Discipline Lead of the graphic design discipline at NID.
She is invited to be part of the juries at the Faculty of Visual Arts, BHU, as Foreign examiner at Department of Integrated Design, University of Moratuwa, Sri Lanka, as an expert member for selection of faculty members at IIT Hyderabad, NID Jorhat, NID Kurukshetra and member for task force committee for finalizing syllabus for B. Tech and M. Tech at Indian Institute of Packaging, Mumbai.
She has been invited as a guest speaker to National Conference on Consumer Packaging 2014 and as a guest speaker in World Packaging Congress 2015.
Received Distinguished Alumnus Award at the International BHU Alumni Meet 2015.
She is actively involved in teaching at B.Des as well as M.Des levels across various disciplines. Tridha teaches Fundamentals of Colour, Composition; and Theory of Visual Perception across disciplines. At the discipline level, she teaches courses based on Visual Thinking; symbols, metaphors and meaning-making; Visual Perception; Packaging Design; Print Production, and guides students through their B.Des and M.Des projects.
Over the years, she has developed a keen interest in the area of Packaging Design.
Tridha affirms—Design is an expression of creativity. Experiment with it, explore it, organise it and share it with the world with moral responsibility.